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“Brand Relevance” – Matte Black Shape Shift Digital Magazine
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Added value Band of Outsiders Brand exposure brand relevancy brand story Burberry Prorsum Collaborations COLOR Color blocking Crop n Roll Daniel Lee denim Denimocracy DVF editing Emotional connectivity Falling Whistles Fashion and function Gucci HauteLook JOOR Karl Lagerfeld Macy's Marna Ro Matte Black Menswear-inspired Merchandising Metallics & Shimmer Missoni for Target Nick Wooster Pegah Anvarian Proenza Schouler Project Tradeshow Red Relationships Relaxed silhouettes Shape Shift social media Strategy Targeting customers The Row tradeshows Vintage White hot WWD -
Industry Updates
Denimocracy and SL Apparel Solutions in California Apparel News
Today’s headline in CA Apparel News: Denimocracy – From Leggings to Jeans Denimocracy has been such a positive experience. Leading the charge in this re-branding process has been rewarding and I am really proud of their team for doing the … Read more.
It’s Showtime!
I am so excited, proud and honored to be going with my two current clients to Las Vegas next week and New York the following. What an amazing journey it has been to get the lines ready for the Fall … Read more.
How to be Meaningful in Today’s Marketplace
It has become increasingly more clear over the last few years that the core of the fashion industry has undergone significant changes affecting every aspect of our business…WHAT sells, HOW it sells, WHO it sells to and WHY it sells. … Read more.
Denim Unites for Peace: A New Concept for Community in the Fashion Industry
This past week, PROJECT Tradeshow and HauteLook, the leading private sale site, collaborated on a first-of-its-kind event – Denim Unites for Peace. Setting a new standard of sustainable partnership in the fashion industry, the event was a charitable fundraising sale … Read more.
Fall 2011 Trends – Womenswear
While it has not even warmed up across much of the U.S for us to do our best Summer shopping….the Fall 2011 preview collections are already hitting designer floors. The good news is that Fall trends are wearable and sophisticated … Read more.
